Engagement & Pricing

Priced simply and transparently.

Every engagement follows the same path: the Diagnostic, then the Build, then a monthly plan if you want me to keep running it. You approve all advertising spend, and it is paid directly to the platforms from your account, never marked up.

Start here · One-time

The Diagnostic

Starting at $1,800
One-time

A full review of your marketing and a strategy for where to take it: who your best customers are and where to reach them, the goal and the few numbers that measure it, where your budget should go, and what to fix first. You get the written plan plus a call where we walk through it together. It stands alone, or the cost credits toward the Build if you move forward.

The Build

Starting at $2,500
One-time, scoped to your business

The setup that puts the Diagnostic's plan in place: set up or fix your accounts and tools, install tracking, build or rebuild your ads, and set up your content plan, whether you're starting from scratch or untangling what's there. One price for the whole setup.

Run · Monthly

A marketing director and the hands to do the work, for less than an agency or a full-time hire.

Essentials

$1,500
/mo
STARTING AT

For businesses that want to stay visible and consistent.

Organic content calendar and creative
Keeping your accounts and profiles up to date
Monthly strategy check-in and light reporting

Growth

$2,500
/mo
STARTING AT

For businesses ready to add paid and track real results.

Everything in Essentials
Paid ad management on up to two platforms (Google, Meta and more)
A monthly report on what each lead or sale cost you
Quarterly strategy review and plan update

Full System

$4,000
/mo
STARTING AT

Your part-time marketing director, end to end.

Everything in Growth
Oversight of your marketing software and processes
Managing your web and creative vendors, setting priorities, and keeping the work on track
À la carte

Or start with a few pieces.

Every piece can be bought on its own, grouped here by the service it belongs to. Combining several into the Build or a monthly plan costs less, and any à la carte work credits toward a package if you scale up later.

01 · Foundation
Platform Audit & Cleanup
Set up or fix your ad accounts, tools, and online profiles.
$750–$2,000One-time
Tracking & Analytics Setup
Tracking that shows which ads, posts, and pages bring in customers.
$750–$1,750One-time
Website Strategy & Direction
A plan for what your site needs to do and say. The build itself is billed by your web vendor.
$750–$1,500One-time
Brand & Voice Refresh
When the Diagnostic shows your brand is working against your marketing: one consistent look, voice and set of templates across your site and channels.
Quoted per projectOne-time
02 · Paid Advertising
Paid Campaign Build & Launch
Ads on Google, Meta, or Indeed, set up and launched properly.
$1,000–$2,250One-time
Paid Campaign Management
Per platform. Weekly adjustments to lower what each lead costs. Ad spend is separate and never marked up.
$750–$1,500/moMonthly
03 · Organic Content
Brand Voice & Content System
How your brand sounds, a content calendar, and templates you can keep up with.
$1,000–$2,500One-time
Organic Social Management
Posts planned, created, and published so you stay visible.
$800–$1,800/moMonthly
Reputation & Review Setup
A simple way to ask for reviews and respond to them.
$500–$1,000One-time
Reputation & Review Management
Ongoing review requests and responses.
$300–$600/moMonthly
04 · Marketing Tech, Reporting & AI
CRM & Email Setup
Moving your customer list into a better system and setting up automated emails.
Quoted per projectOne-time
Performance Reporting
A monthly report on what each lead or sale cost you, in plain language.
$300–$600/moMonthly
Marketing Ops & Platform Admin
Keeping your accounts, logins, tools, and data up to date and working.
$500–$1,200/moMonthly
Vendor & Website Oversight
I manage your web and creative vendors against the plan and hold them to it.
$400–$800/moMonthly
05 · Search & AI Visibility
Search & AI Visibility
Show up in Google and in AI answers like ChatGPT, with profiles and content that describe you correctly.
$750–$1,500One-time
On top of any mix
Marketing Direction
Senior strategy and oversight on top of any mix above.
$1,000–$2,000/moMonthly

Bundle and save

Combining pieces into the Build or a monthly plan saves up to 30% compared with buying them one at a time, and the pieces work better together.

Good to know
Ad spend is paid directly to the platforms and never marked up.
You set the budget with my guidance, and you control it.
Monthly plans start with a three-month commitment, then continue month-to-month with 30 days’ notice.
Every price is a starting point. Final scope is tailored to your business and goals.
Hiring for an Amazon DSP? Hiring Ops is scoped to your station and quoted after a free call. See Hiring Ops →
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